If you want to be unique, you have to stop looking at others

I’ve been on so many couch conferences , webinars , presentations and hangouts lately and I saw how people in these events take an inordinate amount of time to look at the good work of others. Although good examples are useful to take note of, you will never achieve greatness this way. Things won’t magically start happening for your business by osmosis. What the presenters in these online events won’t tell you is that ingenuity takes work and it takes guts to stand out. And you can stand out only if you dig within yourself and bring forward your unique core.

There are no blueprints to your own uniqueness. The blueprint is YOU. Cancel all of your webinars and dedicate that time to discover who you are and what your business is instead. This is what makes a leader. Leaders are the ones paving paths to new, risky uncharted territories. All of the businesses you see in those presentations paved their own way, that is why they stand out. But their success is not yours. It’s time to start paving your own way in your own way.

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I am a brand consultant leading organizations and individuals to their hearts. You can connect with me here:

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